How many followers do you need on Instagram to start making money?

The good news is, there's no strict minimum. Three influencers Insider interviewed — all with under 3,000 Instagram followers — said they got paid by brands to post to their small audiences.

businessinsider.com - How Many Instagram Followers You Need to Start Getting Paid

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But at what point — and with how many followers — can an influencer start making money?

Insider has talked with dozens of influencers about when they started making money, how, and how much.

The good news is, there's no strict minimum.

For instance, Kayla Compton became a brand ambassador for jewelry company PuraVida with less than 2,000 followers, she told Insider last year. She said her starting sponsored-content package at the time was $250, and that she also got paid by sharing affiliate links or codes with her followers and earning a small commission. Instagram is also directly paying some influencers through incentive programs like "Bonuses" for Reels, which requires at least 1,000 views on Reels (rather than a follower minimum). On the other hand, other Instagram monetization features like "Badges," Instagram's tipping tool for IG Live, require that creators have at least 10,000 followers. Many of these programs also are limited to certain countries, have an age minimum of 18, and require accounts to be registered as business or creator accounts on the app. Today, influencers no longer need hundreds of thousands of followers to start earning cash.

Here are a few reasons why:

Here's a full breakdown of our coverage:

From brand deals:

Read more: Instagram is abruptly shutting down its affiliate marketing bonuses, which used to pay up to $400 a month

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Who is the richest female YouTuber?

Child star 'Nastya' raked in $28 million last year. Most kids are lucky to collect a few dollars a week for doing chores.

pcmag.com - Highest-Paid Female YouTuber of 2021 Is 7 Years Old - PCMag

Most kids are lucky to collect a few dollars a week for doing chores. Meanwhile, 7-year-old YouTuber Anastasia Radzinskaya, or "Nastya" to viewers, raked in $28 million last year for making videos about decorating Halloween cupcakes and learning to tell time. When Radzinskaya was born with cerebral palsy, doctors feared she would never be able to speak. To document her development, her parents shared videos on YouTube for friends and family. Quickly winning the hearts of followers around the world, Anastasia hit big with a 2018 trip to the petting zoo with dad Yuri, set to earworm "Baby Shark." A year later, "Nastya"(Opens in a new window) boasted 107 million subscribers across seven channels, and debuted at number three(Opens in a new window) on the Forbes Top-Earning YouTube Stars 2019 ranking, which tallies pretax income collected from advertisements, sponsored content, merchandise sales, tours, etc. The now 7-year-old has held tight in Forbes' ratings, dropping to number seven in 2020(Opens in a new window), then rising one spot to number six this year(Opens in a new window). As reported by the business magazine, Nastya last year sold the rights to her old YouTube videos to Spotter for cash upfront (while retaining rights to new content). She also introduced a merchandise line and NFT collection. Not only is Radzinskaya the highest-paid female YouTuber on the list—she's the only female YouTuber on the list. Filling out Forbes' catalog of top-earning creators of 2021 are MrBeast ($54 million), Jake Paul ($45 million), Markiplier ($38 million), Rhett and Link ($30 million), Unspeakable ($28.5 million), Ryan Kaji ($27 million), Dude Perfect ($20 million), Logan Paul ($18 million), and Preston Arsement ($16 million).

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