Photo: Julia Volk

How many snaps a day is good?

A Snapchat insider tells us that the most active Snapchat users get "hundreds" of Snaps per day. When asked for a more refined number, the insider suggested that ~150 might be a good approximation. * The average active Snapchat user, meanwhile, the insider estimates, gets 20-50 Snaps per day.

businessinsider.com - How Many 'Snaps' Snapchat Users Get a Day - Business Insider

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As we explained here, from the perspective of Snapchat insiders — executives and investors — it actually wasn't "insane" at all. It was just bold. Snapchat insiders have a clear and huge vision of what the company can become. If Snapchat can achieve this vision, it will likely be worth much more than $3 billion, if not another order of magnitude as much.

All we know, Herman summarizes, is:

88% of these 'snaps' are sent to just one other person

Analysts have been using this data to try to figure out how many active users Snapchat has. So far, some intelligent estimates (from Herman, TechCrunch, and others) range from 8 million to 40 million. All of those numbers are big. But, obviously, the more active Snapchat users there are the better in terms of the company's ability to make its vision a reality.

Well, here's one more data point to add to the mix.

A Snapchat insider tells us that the most active Snapchat users get "hundreds" of Snaps per day. When asked for a more refined number, the insider suggested that ~150 might be a good approximation.* The average active Snapchat user, meanwhile, the insider estimates, gets 20-50 Snaps per day. The average active user (teenagers), the insider says, now gets more "Snaps" than texts.

That's a lot of Snaps.

Now, remember that one Snap can be sent to many people, so the average number of Snaps sent is likely lower than this. Also, as with any average usage number like this, the average is skewed by super-heavy users. Also, the earliest Snapchat users are likely to be the heaviest Snapchat users. (People who are just desperate to send dozens of disappearing pictures to hundreds of friends are probably already on the service.) So, over time, the "average Snaps" numbers will probably decline. But even if the median Snapchat user only gets, say, a dozen or a couple of dozen Snaps per day, that's still a whole lot of Snaps. And it goes a long way to explaining why Snapchat insiders are so excited about the company's long-term potential. (When thinking about these numbers, remember that the primary Snapchat users are teenagers. Think about how many texts teenagers send to each other, and the numbers sound more conceivable. Especially when you consider that teenagers don't generally use communications media that many adults use — like email. Most working adults, for example, get hundreds of emails per day.) * NOTE: In an earlier post, I incorrectly reported that ~150 was the number of Snaps received by the average active Snapchat user, not the most active Snapchat users. I apologize for this mistake.

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What is ghost mode on Snapchat?

When you turn on Ghost Mode on Snapchat, your location won't be visible to anyone else on the Map. You can turn Ghost Mode on and off or set a timer if you only want to lie low for a little while.

indiatoday.in - How to turn on Ghost Mode on Snapchat - India Today

By India Today Web Desk: Snapchat is a continuously growing social media platform. It is popular amongst people of all age groups across the world. Snapchat was built for private, person-to-person photo sharing, but you can now use it for a variety of purposes, including sending videos, live video chatting, messaging, creating Bitmoji avatars, and sharing a chronological "story" that is broadcast to all your followers.

When you add a friend on Snapchat and he or she adds you back, then you can choose to share your locations with each other on Snap Map. Your location on Snap Map only updates when you have Snapchat open. When you turn on Ghost Mode on Snapchat, your location won’t be visible to anyone else on the Map. You can turn Ghost Mode on and off or set a timer if you only want to lie low for a little while. Step 2: Then tap on the profile picture in the top left corner. Step 3: Now tap on the settings icon in the top right corner. That looks like a gear.

Step 5: Finally, toggle on the Ghost Mode option.

Step 6: Select from the given options to set a timer for Ghost Mode. You can choose to have it on for 3 hours, 24 hours, or just until you turn it off.