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How many snaps a day is normal?

A Snapchat insider tells us that the most active Snapchat users get "hundreds" of Snaps per day. When asked for a more refined number, the insider suggested that ~150 might be a good approximation. * The average active Snapchat user, meanwhile, the insider estimates, gets 20-50 Snaps per day.

businessinsider.com - How Many 'Snaps' Snapchat Users Get a Day - Business Insider
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As we explained here, from the perspective of Snapchat insiders — executives and investors — it actually wasn't "insane" at all. It was just bold. Snapchat insiders have a clear and huge vision of what the company can become. If Snapchat can achieve this vision, it will likely be worth much more than $3 billion, if not another order of magnitude as much.

All we know, Herman summarizes, is:

88% of these 'snaps' are sent to just one other person

Analysts have been using this data to try to figure out how many active users Snapchat has. So far, some intelligent estimates (from Herman, TechCrunch, and others) range from 8 million to 40 million. All of those numbers are big. But, obviously, the more active Snapchat users there are the better in terms of the company's ability to make its vision a reality.

Well, here's one more data point to add to the mix.

A Snapchat insider tells us that the most active Snapchat users get "hundreds" of Snaps per day. When asked for a more refined number, the insider suggested that ~150 might be a good approximation.* The average active Snapchat user, meanwhile, the insider estimates, gets 20-50 Snaps per day. The average active user (teenagers), the insider says, now gets more "Snaps" than texts.

That's a lot of Snaps.

Now, remember that one Snap can be sent to many people, so the average number of Snaps sent is likely lower than this. Also, as with any average usage number like this, the average is skewed by super-heavy users. Also, the earliest Snapchat users are likely to be the heaviest Snapchat users. (People who are just desperate to send dozens of disappearing pictures to hundreds of friends are probably already on the service.) So, over time, the "average Snaps" numbers will probably decline. But even if the median Snapchat user only gets, say, a dozen or a couple of dozen Snaps per day, that's still a whole lot of Snaps. And it goes a long way to explaining why Snapchat insiders are so excited about the company's long-term potential. (When thinking about these numbers, remember that the primary Snapchat users are teenagers. Think about how many texts teenagers send to each other, and the numbers sound more conceivable. Especially when you consider that teenagers don't generally use communications media that many adults use — like email. Most working adults, for example, get hundreds of emails per day.) * NOTE: In an earlier post, I incorrectly reported that ~150 was the number of Snaps received by the average active Snapchat user, not the most active Snapchat users. I apologize for this mistake.

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What does your snap score really mean?

Snap Score indicates how active and social you are on Snapchat. Though it can't be used for anything, it's fun to see who's more active on Snapchat from your friend list. So what makes up the Snap Score: - Snaps you've sent and received. - Stories you've viewed and posted.

indiatoday.in - How does Snap Score work? All you need to know - India Today

Want to know how Snap Score works? Here is a step-by-step guide.

By India Today Web Desk: The American multimedia instant messaging app Snapchat has a unique reward system for all users. Every Snapchat user has a Snap Score, which is basically a number that keeps track of how active one is on the app. But do you have any idea how it works? Let's have a look.

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Everything you need to know about Snap Score:

Snap Score indicates how active and social you are on Snapchat. Though it can't be used for anything, it's fun to see who's more active on Snapchat from your friend list. So what makes up the Snap Score:

- Snaps you've sent and received

- Stories you've viewed and posted

- Discovered videos you've watched

- Number of friends you have

If you're sending snaps to multiple people at once, you'll get a bonus as well. Also, if you're maintaining the Snapchat Streaks by sending Snaps to your friends, your snap score will go up. Till now, Snapchat has not provided any specific information on how Snap Scores are calculated.

Steps to find your Snap Score:

Step 2: Tap on the profile icon in the top-left corner.

Step 3: Under your name and avatar, you'll find your Snap score.

How to find someone else's Snap Score:

Step 2: Now, scroll down and tap on my Friends.

Step 3: Tap on the icon of any friend.

Step 4: You'll find the Snap score below their name and avatar.

--- ENDS ---

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