Photo: Neil Bates

How many tags should I use on TikTok?

Three to four hashtags for a video are recommended. These should be a mix of those that are trending and those that describe your content as specifically as possible. Finally, users can easily follow their favorite hashtags on TikTok. You might even end up on your brand's profile and hit the follow button.

kolsquare.com - A Guide on how to use Hashtags on TIkTok in 2022 - Kolsquare

How high is a million $1 bills?

4,300 inches The height of a stack of 1,000,000 one dollar bills measures 4,300 inches or 358 feet – about the height of a 30 to 35 story building.

Last updated Feb 15, 2022

Is it OK to quit without a job?

No matter your personal reason, quitting without a job lined up is an acceptable career move if you've taken the time to weigh your options and...

Last updated Jan 14, 2019

Promotion

Aug 2022 / Blog / Social media

A Guide on how to use Hashtags on TikTok in 2022

The fact that using the hashtag symbol creates a so-called hashtag, which in turn categorizes content on social media, is clear to everyone by now. In general, hashtags help to get more visibility and reach. In addition, hashtags are usually clickable, which means that interested people can see any content related to the same hashtag on an overview page. Consequently, hashtags can be used in different ways. For example, a promotion or a competition, a podcast or a personal project can be classified in this way and easily found again. Fashion retailer Gina Tricot uses the hashtag #GinaMyWay to generate user-generated content and repost fans’ content on their own site. On TikTok, hashtags have two different purposes. On the one hand, they help the algorithm to identify which users might be interested in the content, and on the other hand, hashtags serve to easily categorize the videos. As with all things in life, the same goes for hashtags on TikTok: The right measure is crucial. If you use too many different hashtags, the AI will find it difficult or impossible to categorize your content. As a result, there is a risk that your video will not play well or will rarely be suggested to viewers. Three to four hashtags for a video are recommended. These should be a mix of those that are trending and those that describe your content as specifically as possible. Finally, users can easily follow their favorite hashtags on TikTok. You might even end up on your brand’s profile and hit the follow button. If you want to use hashtags on Tiktok in a targeted manner, you must not simply adopt 1:1 what you are used to from Instagram, for example. Instagram allows the use of a maximum of 30 hashtags, while TikTok hashtags count for the character count of the caption, which is up to a maximum of 150 characters in total. Also, on Instagram, hashtags can simply be posted in the comments to avoid a bulge of hashtag symbols in the actual caption. TikTok offers this option, too, but unlike Instagram, the hashtags in the comments are not clickable and therefore only serve half of their purpose. Furthermore, the For You page is a special feature for TikTok, as users land directly on it when they open the app. On this different kind of landing page, TikTok shows popular content, no matter how many followers their creators have. If your content appears on the For You page, it can be enormously helpful and may even go viral. Of course, it is advisable to keep an eye on the trends. Especially on TikTok, you can often find short-lived hits that have just gone viral. Hence, the easiest way is to watch the For You page and use the same hashtags promptly. Under “Discover” you can also find an overview and the most popular songs with the hashtags that are currently hot. As on any social platform, it is also worth keeping an eye on your competition. You will be doing a market and competitor analysis before planning the campaign anyway, so take advantage of the results. Moreover, relate the hashtags of other companies and influencers to their videos’ likes. This will tell you what works really well and what generates a lot of engagement. Similarly, you can critically examine your own content and its hashtags: what resonated well with your target audience and why? Be aware that the more popular a hashtag is, the faster you also risk getting lost in the big mass of videos. That is why the combination of big hashtags with niche hashtags is recommended. Furthermore, you can likewise look for related hashtags in order to achieve a certain variance and ultimately a target group penetration. If necessary, you can consider whether it makes sense for you to work with third-party providers and hashtag tools, too. On the other hand, you can always create your very own hashtags, perhaps even very specific ones to your content or brand. This is especially interesting for brand awareness, as it allows you to build and grow a following or community. Again, get to the point though. Hence, think of simple and understandable hashtags that pick up on one of your products, for example, or pick up on an event. Finally, location-based hashtags also make sense if you want to promote an event or something local in general. Especially for small businesses, a regional reference is helpful to address the appropriate target group.

Do you get paid for a viral reel?

Instagram pays out Play Bonuses based on the views you get on your Reels. Eligible creators with a business or creator account can earn money on...

Last updated Dec 8, 2019

How do you negotiate salary politely?

Here are eight tips for how to negotiate a salary that can help you tactfully and confidently ask for what you want. Become familiar with industry...

Last updated Apr 14, 2018

Promotion

TikTok itself provides you with a list of the most popular hashtags within their Creative Center. There, you can even select the tag and define your search more precisely based on the industry.

Screenshot via TikTok

kolsquare.com - A Guide on how to use Hashtags on TIkTok in 2022 - Kolsquare

Can you get fired for doing TikTok at work?

In general, employers have the power to fire employees for any lawful reason–including for what they post on social media.

Last updated Sep 7, 2022

How to become a millionaire in 10 years?

These 10 steps will move you in the right direction: Create a financial plan. ... Increase your income. ... Live below your means. ... Pay off your...

Last updated Jul 16, 2021

Promotion

Who has most followers on Likee app?

On Likee, Anushka is storming the platform with her powerful performances and entertaining videos. Anushka has 18.6 million followers on Likee. Dec...

Last updated Apr 14, 2018

Promotion

What are the gifts worth on TikTok?

They indicate the worth of some virtual gifts in coins: Panda: 5 coins. Italian Hand: 5 coins. Love Bang: 25 coins. Sun Cream: 50 coins. Rainbow...

Last updated Jul 22, 2022