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How much do Walmart affiliates make?

4% How much can I earn? Affiliates can earn up to 4% on each eligible sale when a customer links directly from a Walmart.com link on your website and completes a qualifying purchase at Walmart.com.

affiliates.walmart.com - Commonly Asked Questions About the Walmart Affiliate Program
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What is the Walmart.com Affiliate Program?

The Walmart.com Affiliate Program is a way for you to earn commissions by placing banner ads or text links on your website to refer customers to Walmart.com. You'll earn money every time a visitor follows a Walmart.com link on your Web site and then completes a qualifying purchase at Walmart.com.

What is Impact Radius?

Walmart.com uses Impact Radius as our Affiliate Service Provider. Impact Radius provides Walmart.com affiliates with one simple interface to track all their sales, impressions, click-throughs and commissions. Access to site information is password protected. Impact Radius and Walmart.com do not collect or track any customer information that may be sensitive, such as credit card numbers or private data.

How does the Walmart.com Affiliate Program work?

We provide you with professionally designed banners and a set of useful text links every week in our newsletter. We also provide you access to archived banners and newsletters for a wide selection of items to place on your site. In addition, you can generate specific text links to anything on Walmart.com, any time you want. Place these banners and/or text links on your Web site to let your visitors know about our products. When your visitors follow the links and banners to our site and then complete a qualifying purchase, your account is credited with a commission. You do not need a Walmart.com affiliate account to access banners and text links.

Why should I join the Walmart.com Affiliate Program?

As an affiliate, you can offer your visitors access to the excellent values and tremendous selection at Walmart.com. And every time your visitors follow a link from your Web site to Walmart.com and completes a qualifying purchase, you'll receive a commission.

Does it cost anything to become a Walmart.com affiliate?

No. It is absolutely free to join the Walmart.com Affiliate Program. Once you are approved, you can get started right away!

What is included in the affiliate membership?

You'll receive a weekly newsletter with banners, links and information about great products to feature on your site. You’ll also receive access to the Affiliate Member Center, where you can get more banners, generate links and get data feeds to further customize your Walmart.com referrals to your visitors. You’ll also have the support of the Walmart.com Affiliate account team members, and all the great tools on Impact Radius platform. We make it as easy as possible for you to get the most out of the program.

Is my website eligible?

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We review each application carefully and determine eligibility at our sole discretion. We reserve the right to reject or remove sites at any time, for any reason. To learn more about the criteria we use in evaluating potential affiliates, please read the affiliate agreement located here.

How much can I earn?

Affiliates can earn up to 4% on each eligible sale when a customer links directly from a Walmart.com link on your website and completes a qualifying purchase at Walmart.com.

How are commissions paid?

Commissions are paid on monthly net sales, and do not include returns, sales tax or shipping and handling.

How do I keep track of my sales and commissions?

Using the Impact Radius interface, you can access daily reports that provide information on impressions, click-throughs, orders, sales and commissions earned.

What happens if a customer I referred returns a product?

If a customer returns a product for a refund, or if credit card charges are reversed due to a dispute or credit card fraud, your account will be debited for any commission earned on that transaction.

What kind of links are available to use for my website?

Once approved as an affiliate, you'll have access to a variety of links to feature on your website. The types of links include multiple sizes of banners and buttons, text links to department, category and item pages, as well as Dynamic Rich Media links.

Who can I contact for more information?

For more information, please contact us at affiliates@walmart.com.

affiliates.walmart.com - Commonly Asked Questions About the Walmart Affiliate Program
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