How much do you pay a social media specialist?

Social Media Marketing Company Costs The services of a social media marketing firm can come in anywhere between $50-$300 per hour depending on the breadth of services you're looking for.

expertmarket.com - Social Media Management Pricing: What Are the Costs in 2022?

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How Much Does Social Media Marketing Cost?

You have two options here. You can either work with a social media management company, which typically charge monthly, or you can hire a freelancer, who usually charge by the hour. Below, we outline the average cost of both options.

Social Media Marketing Company Costs

The services of a social media marketing firm can come in anywhere between $50-$300 per hour depending on the breadth of services you're looking for. Taking digital marketing firm BrandLyft for an example. They've received five-star customer reviews from the majority of their clients. Let's look at some quick-fire stats from Clutch.co:

Hourly charge: $50-$99

Client focus: 80% small business (<$10M)

Cost of a four-month advertising and marketing project in 2021: $10,000-$49,999

Cost of a five-month digital marketing project including social media in 2021: <$10,000 Pricing may not always be on an hourly or per-project basis. Some social media marketing companies offer monthly price packages for a standard set of service. This can take a weight off your shoulders as you can easily plan month-to-month budgets this way. Here are some examples of the lowest monthly costs for social media marketing companies we've found to be high quality: Social High Rise responds to customer reviews and increases local search traffic: $249

Authentic Agency creates and publishes social media ads: $1,497

Social Media Marketing Freelancer Costs

These days it's easy to find peer-reviewed social media managers offering freelance services through platforms like UpWork and Fiverr. In researching these prices, we included top-rated and vetted freelance professionals endorsed by their respective platforms as reliable for quality and punctuality. You can always find someone willing to do the work for less money, but buyer beware of poor quality marketing which could actually harm your business rather than enhance it. Here's an idea of standard costs of custom social media post creation (including research and creative content production): Four social media posts with relevant hashtags and captions over two channels: $285

10 social media posts across two channels: $395

20 posts across three social media accounts: $595

30 posts across four social media accounts: $795

[Prices correct as of November 2022]

Agencies like MarketerHire or Virtual Employee offer an even more thorough level of vetting and will match you to a specific pool of professionals according to your business' needs. Alternatively, you can access Expert Market's trusted supplier network if you provide us with a couple of basic details about your social media marketing.

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How do I become a digital media specialist?

Digital Media Specialist Requirements: Bachelor's degree in digital media, marketing, or a related field. A minimum of 2 years experience in digital marketing. Solid knowledge of design and editing programs such as InDesign, Photoshop, and Final Cut Pro. Knowledge of web design and content management systems.

betterteam.com - Digital Media Specialist Job Description - Betterteam

Digital Media Specialist Job Description Template

We are looking for a tech-savvy digital media specialist to create media material for various media platforms such as the web, social media, and blogs. The digital media specialist’s responsibilities also include the planning of marketing campaigns for digital platforms. To be successful as a digital media specialist, you should stay up to date with the latest digital communication software and ensure the company is visually portrayed to a high standard on platforms such as Facebook and Instagram. Ultimately, a top-notch media specialist should be creative and be able to analyze the impact of campaigns on the company's bottom line.

Digital Media Specialist Responsibilities:

Working closely with senior management to develop a strategy for integrated media campaigns. Assisting digital and social media, public relations, and creative teams to select the appropriate media for their projects across different media platforms.

Scheduling placement of content on digital media platforms.

Creating content for digital media platforms according to platform guidelines.

Writing content for search engine optimization.

Ensuring brand consistency across all digital media channels.

Keeping the online media library up-to-date.

Monitoring impact and return on investment of digital marketing campaigns.

Remaining up-to-date with the latest digital media trends and design technology available.

Digital Media Specialist Requirements:

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