Social Media Means
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How much does a 10k influencer make?

Micro-influencers (between 1,000 and 10,000 followers) make an average US$1,420 (Rs 1.5 lac approx.) per month.

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The battle for likes is still raging on Instagram. And with a growing number of influencers out there, the market is more competitive than ever. But how much money can an influencer really make? A survey from HypeAuditor reveals some surprising figures. With perfect posts, magnificent wardrobes and gifts galore… on Instagram, the daily lives of influencers are filled with the stuff of dreams. Yet, behind this outward success, how much money are they really making? HypeAuditor conducted a survey of 1,865 Instagram influencers, asking them about their income, their workload and time invested, as well as their main sources of income. Of them, 45.74 percent were women and 28 percent were age 25-34.

Average monthly income nears US$3,000 (Rs 2.23 lac approx.)

The first key takeaway from HypeAuditor’s report is that half of the influencers surveyed (48.5 percent) say they make money from their Instagram account. On average, an influencer earns US$2,970 (Rs 2.21 lac approx.) per month. However, there are significant differences in income among accounts, notably depending on the number of followers. Micro-influencers (between 1,000 and 10,000 followers) make an average US$1,420 (Rs 1.5 lac approx.) per month. Mega-influencers (more than one million followers) make US$15,356 (Rs 11.4 lac approx.) per month. Still, among holders of accounts with between 1K and 10K followers, only 22.99 percent report making money, compared to 68.75 percent of accounts with 500K to one million followers. Differences were also seen in relation to the influencers’ fields of expertise. The average influencer makes US$31 (Rs 2,306) per hour, but a beauty specialist will earn double that, with US$60 (Rs 4,464) per hour, a record across categories (in relation to the time spent on maintaining the account). Some superstars can reap as much as US$187 (Rs 13,918) per hour. Overall, the categories making influencers the most money are animals, business and marketing, and fitness and sport. Nevertheless, only 4.27 percent of respondents say they live solely on their Instagram income. On average, these influencers earn US$5,912.8 (HK$45,948) per month from their account. With the covid-19 pandemic, 47 percent of influencers surveyed say they earned more money. However, the pandemic has also had downsides, with 49.68 percent of influencers surveyed reporting seeing more fraudulent activity. In order to grow income via Instagram, the study showed that brand promotion remains the most important source of revenue among influencers, at 40.15 percent. Meanwhile, 14.92 percent of influencers promote affiliate programs using their accounts. Over on TikTok, influencers will soon be able to make money by creating custom content like shoutouts. Finally, influencers spend an average 24 hours per week managing their accounts (posts, creating Stories, chatting with followers, etc.) This average rises to 28.7 hours per week for Instagrammers who make money from their accounts and drops to 20.9 hours for those who do not.

The story is published via AFP Relaxnews

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By Jeff Gillis

When it comes to career aspirations, finding easy jobs that pay well is a common goal. After all, who doesn’t want to make a boatload of money doing work that they don’t find overly stressful? That’s the dream, right?

Luckily, there are options available. Plus, some of the easiest high paying jobs don’t require a ton of education, experience, or training. If you’re looking for fun jobs that pay well, here’s what you need to know.

What Is An Easy Job?

Before we dig into the easy high paying jobs you might want to consider, let’s pause for a moment and take a look at what an easy job actually is. First, a position doesn’t have to be boring or unchallenging to be easy. Second, it doesn’t have to be entirely stress-free, either. Generally, “easy job” is a subjective term. It could mean that you enjoy the work, so you don’t find it stressful. Or it could mean that it doesn’t require a ton of specialized training, making it an option for nearly anyone. In some cases, it could be that handling the duties feels natural and comfortable.

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