Photo: Ivan Samkov

How much does a billion views on TikTok pay?

TikTok pays content creators $0.02–$0.04 per every 1,000 views. This means you'll get about $15 for 500,000 views and $40-$50 for 1 million views. It sounds insane—we know—especially when compared to YouTube, which pays between $2,000 and $4,000 for a million views.

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So, you want to earn some cash while making fun and creative videos, but you don’t know how you can make money as a TikToker Don’t worry. We’ll tell you all you need to know. Although TikTok is one of the new kids on the block, this entertaining platform has already surpassed behemoths like Google and Facebook by becoming the most popular internet site in 2021.

So, let’s begin.

How Much Money Does TikTok Pay for 1 Million Views?

TikTok pays content creators $0.02–$0.04 per every 1,000 views. This means you’ll get about $15 for 500,000 views and $40-$50 for 1 million views. It sounds insane—we know—especially when compared to YouTube, which pays between $2,000 and $4,000 for a million views. That said, you can monetize your videos on TikTok by using affiliate marketing—i.e., placing affiliate links on your TikTok bio or making deals with brands and promoting their products.

How Much Money Can You Make as a TikToker?

It depends on how skillful and dedicated you are. Here’s how most people make money on TikTok:

1. TikTokers can make $2,000–$4,000 from live streams.

(SEO Design Chicago)

How many followers on TikTok do you need to go live? At least 1,000. Plus, you need to be older than 16 to enable the live feature. This may be the easiest way to earn some cash. Namely, when you launch a live video, your followers are able to give you gifts — aka coins — that you can later exchange through PayPal. As a TikTok user, you can buy up to 10,000 coins. You just have to pay $1.39 for every 100 coins you buy, and then gift them to your favorite TikToker. Thinking about going live yourself? Then you should know the most popular live categories on TikTok are gaming, Q&A, talents, daily life, and fashion. 2. What does TikTok pay for 100K views? People with 100,000 followers usually make $200–$1,000 per month.

(FollowChain)

Similarly, TikTokers with one million followers can earn up to $5,000 monthly.

Now, let’s say I got 1 million views on TikTok, how can I double my earnings?

Aside from making videos and going live, TikTokers often sell their merch, use affiliate links, and make deals with brands to earn extra money.

3. Brands pay between $200 and $20,000 for promotional videos on TikTok.

(Medium)

How much does TikTok pay you for promotional content?

Nothing. TikTok only pays per number of views — but that doesn’t mean you can’t monetize your videos in other ways. To earn real more money, you can reach out to different brands and create sponsored videos. For instance, brands like Nike, Princess Polly, and L’Oreal, pay influencers to promote their products. This is how Charli D’Amelio became the highest-paid TikToker in 2021. So, if you have a large number of followers, consider reaching out to your favorite brands. Popular TikTokers can charge a whopping $500,000 per post!

Making the Most of Viral Videos

So, how much money does TikTok pay for 1 million views? Not much. But now you know where the real money is — marketing. All you need is a considerable number of followers, catchy content, and a variety of branding tactics to make some serious cash on TikTok!

FAQ

How much money do you get for 10 million views on TikTok?

If you don’t use any other tactic, you can make a maximum of $50 per every million views. So, if your video has 10 million views on TikTok, you’ll earn about $500.

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How much money does 1 million TikTok views get?

Behind the numbers (Plannthat.com): In broad terms, the creator fund will pay between 2 to 4 cents per 1,000 video views. So, if your video gained 1 million views, you could make $20 to $40.

ngpf.org - QoD: How much can TikTok creator make from 1 million views? - Blog

Aug 31, 2022

Question of the Day

The TikTok video you made in your spare time went viral and hit 1 million views. Time to quit your day job?

Answer: Between $20 and $40 (or 2-4 cents per 1,000 views)

Questions:

Have you or any of your friends built an audience on TikTok? How easy or difficult was it?

Are there other ways to make money from having a significant set of followers on TikTok?

Does this information change your opinion of whether you can make a living off of TikTok videos?

Here's the ready-to-go slides for this Question of the Day that you can use in your classroom.

Behind the numbers (Plannthat.com):

In broad terms, the creator fund will pay between 2 to 4 cents per 1,000 video views. So, if your video gained 1 million views, you could make $20 to $40. But the creator fund is just one way to earn an income through TikTok! For creators that secure brand partnerships, you can unlock a much more lucrative stream of income through sponsored content. Usually, brands will want to see your audience size and engagement rate when deciding how much they’ll pay you for producing sponsored content.

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Your students can put their influencer skills to the test with NGPF's Influenc'd arcade game.

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