Social Media Means
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How much Instagram pay for 4 million followers?

Micro-influencers (between 1,000 and 10,000 followers) make an average US$1,420 (Rs 1.5 lac approx.) per month. Mega-influencers (more than one million followers) make US$15,356 (Rs 11.4 lac approx.) per month.

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The battle for likes is still raging on Instagram. And with a growing number of influencers out there, the market is more competitive than ever. But how much money can an influencer really make? A survey from HypeAuditor reveals some surprising figures. With perfect posts, magnificent wardrobes and gifts galore… on Instagram, the daily lives of influencers are filled with the stuff of dreams. Yet, behind this outward success, how much money are they really making? HypeAuditor conducted a survey of 1,865 Instagram influencers, asking them about their income, their workload and time invested, as well as their main sources of income. Of them, 45.74 percent were women and 28 percent were age 25-34.

Average monthly income nears US$3,000 (Rs 2.23 lac approx.)

The first key takeaway from HypeAuditor’s report is that half of the influencers surveyed (48.5 percent) say they make money from their Instagram account. On average, an influencer earns US$2,970 (Rs 2.21 lac approx.) per month. However, there are significant differences in income among accounts, notably depending on the number of followers. Micro-influencers (between 1,000 and 10,000 followers) make an average US$1,420 (Rs 1.5 lac approx.) per month. Mega-influencers (more than one million followers) make US$15,356 (Rs 11.4 lac approx.) per month. Still, among holders of accounts with between 1K and 10K followers, only 22.99 percent report making money, compared to 68.75 percent of accounts with 500K to one million followers. Differences were also seen in relation to the influencers’ fields of expertise. The average influencer makes US$31 (Rs 2,306) per hour, but a beauty specialist will earn double that, with US$60 (Rs 4,464) per hour, a record across categories (in relation to the time spent on maintaining the account). Some superstars can reap as much as US$187 (Rs 13,918) per hour. Overall, the categories making influencers the most money are animals, business and marketing, and fitness and sport. Nevertheless, only 4.27 percent of respondents say they live solely on their Instagram income. On average, these influencers earn US$5,912.8 (HK$45,948) per month from their account. With the covid-19 pandemic, 47 percent of influencers surveyed say they earned more money. However, the pandemic has also had downsides, with 49.68 percent of influencers surveyed reporting seeing more fraudulent activity. In order to grow income via Instagram, the study showed that brand promotion remains the most important source of revenue among influencers, at 40.15 percent. Meanwhile, 14.92 percent of influencers promote affiliate programs using their accounts. Over on TikTok, influencers will soon be able to make money by creating custom content like shoutouts. Finally, influencers spend an average 24 hours per week managing their accounts (posts, creating Stories, chatting with followers, etc.) This average rises to 28.7 hours per week for Instagrammers who make money from their accounts and drops to 20.9 hours for those who do not.

The story is published via AFP Relaxnews

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Does Insta work pay daily?

You'll be paid weekly for the shifts you worked the PREVIOUS Monday through Sunday. Wednesdays - we process payments for the prior week (Mon-Sun). Saturdays - the latest you'll receive a payment in your bank account. Some pros see money in their bank account as soon as Friday, but this is dependent on your bank.

Wednesdays - we process payments for the prior week (Mon-Sun).

Saturdays - the latest you'll receive a payment in your bank account. Some pros see money in their bank account as soon as Friday, but this is dependent on your bank.

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For more information on how to set up your bank account, click here. Please note: If you work a 1099 shift booked via the Instawork app, you're working as an independent contractor and must file a 1099 tax form to report your earnings and pay the related taxes.

What you should know:

If you complete your W-2 paperwork and work shifts via the Instawork app, your taxes will be deducted before your payment is deposited. Your earnings are processed on Wednesdays for shifts completed the previous Monday through Sunday. The funds will be deposited into your account no later than Saturday. For more information on W-2 shifts, click here. Instapay is a feature that provides payment for a completed shift within hours. For more information on Instapay, click here.

If you have additional questions, please contact Support at professionals@instawork.com

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