Social Media Means
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How much money is 1 billion views on Spotify?

Spotify – 0.0026-0.0049 dollars; YouTube – $0.004. These statistics make it possible to understand how much one billion streams can bring.

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Today, many quite serious capital began to earn on viewing or listening to content posted on various internet sites. Every day, the number of people earning tens, hundreds of thousands, and even millions of dollars on the internet increases. But for such a high income, millions and even billions of views and auditions are needed. Therefore, the question often arises – how much can you earn on one billion streams?

There are a lot of platforms on which you can earn money. Therefore, consider only earnings on the placement of music content on the most popular of them. The most requested venues for hosting music were YouTube, Apple Music and Spotify. Royalty payments to musicians and bloggers are influenced by different factors. The average parameters of payments per stream are as follows:

• Apple Music – $0.0076;

• Spotify – 0.0026-0.0049 dollars;

• YouTube – $0.004.

These statistics make it possible to understand how much one billion streams can bring. Let us turn to arithmetic and do not forget that royalties will be shared between authors and performers. Performers usually earn about 20-30% of the total royalty payments. This means that for every 10 thousand streams, for example, in Apple Music, the artist will receive 15-25 dollars. A million auditions, respectively, will bring 1,500 -2,500 dollars, and one billion – 1.5-2.5 million dollars.

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In the same way, you can calculate the estimated profit on the remaining indicated services. These amounts are only approximate. English content listened to in an economically developed country, for example, in the United States of America, will bring several times more profit than the same content, for example, in one of the countries of Latin America or Africa. In this case, the cost of a paid subscription affects the service, the amount of advertising and the profit it gives to the service, the percentage of paid subscribers who listened or watched this content.

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What happens if you hit 1 million views on TikTok?

So, if your video gained 1 million views, you could make $20 to $40. But the creator fund is just one way to earn an income through TikTok! For creators that secure brand partnerships, you can unlock a much more lucrative stream of income through sponsored content.

Aug 31, 2022

Question of the Day

The TikTok video you made in your spare time went viral and hit 1 million views. Time to quit your day job?

Answer: Between $20 and $40 (or 2-4 cents per 1,000 views)

Questions:

Have you or any of your friends built an audience on TikTok? How easy or difficult was it?

Are there other ways to make money from having a significant set of followers on TikTok?

Does this information change your opinion of whether you can make a living off of TikTok videos?

Here's the ready-to-go slides for this Question of the Day that you can use in your classroom.

Behind the numbers (Plannthat.com):

In broad terms, the creator fund will pay between 2 to 4 cents per 1,000 video views. So, if your video gained 1 million views, you could make $20 to $40. But the creator fund is just one way to earn an income through TikTok! For creators that secure brand partnerships, you can unlock a much more lucrative stream of income through sponsored content. Usually, brands will want to see your audience size and engagement rate when deciding how much they’ll pay you for producing sponsored content.

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Your students can put their influencer skills to the test with NGPF's Influenc'd arcade game.

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Looking for other TikTok related content on the NGPF site? Here's what our search tool found.

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