Photo: Ali Pazani

Is 1 minute too long for a reel?

And now it's here: Reels can be up to 90 seconds long. What does this mean for users? Well, for those who want to experiment with longer Reels, now's your chance. With 90 seconds, you can create longer tutorials, demos, behind-the-scenes, or vlog content.

later.com - Instagram Introduces New Reels Length and Editing Tools for Creators

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Ability to Import Your Own Audio

And now it’s here: Reels can be up to 90 seconds long.

What does this mean for users?

Well, for those who want to experiment with longer Reels, now’s your chance. With 90 seconds, you can create longer tutorials, demos, behind-the-scenes, or vlog content.

So… could a future 10 minute length be on the horizon (similar to TikTok)?

At the moment, it's hard to say. But we wouldn’t be surprised if Instagram extends Reels to the 5 minute mark in future. Watch this space.

What does this mean for users?

The update will add an interactive element to your Reels, which can seriously boost engagement.

Plus, it’ll open up new opportunities for storytelling.

But how will it work? Will you be able to choose how long a sticker is on the screen? And what does this mean for Stories?

#3: Ability to Import Your Own Audio

With the Import Audio feature, you can use sounds from a video on your camera roll that’s at least five seconds long.

What does this mean for users?

The takeaway? It’s time to get creative with your Reels strategy!

In the meantime, get the latest Instagram news, strategies, and tips with our weekly newsletter. Subscribe today — for free:

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How long does it take to become a influencer?

The harsh reality of being an influencer The more you engage, the more your business will grow. A lot of people want the success of becoming an influencer, but the question is: are you willing to do the work to get there? It will probably take 6 months to a year before getting your first sponsored brand deals.

thespark.school - How Much Time Does It REALLY Take to Be an Influencer?

How Much Time Does It REALLY Take to Be an Influencer?

One of the most-asked questions I get is this:

"How much time does it REALLY take to be an influencer?"

There's a decision to be made here. The most successful influencers are the ones that commit the time and push through. Think of it like a business -because it is! Maybe you want to try it out for a month and decide to quit - that's fine, but it will be a HOBBY for you instead of a BUSINESS. How long it took me to work with brands and get my first brand deal Now if you want to create your business, you will probably not see a return until you've grown your following. I started getting collaborations with brands around 2,000 followers and brand sponsorships around 10,000 followers. These numbers DEFINITELY are not set in stone - members in my Influencer Academy are getting sponsorships with fewer than 10,000 followers - it depends on the brand.

The harsh reality of being an influencer

I recommend spending ONE HOUR per day working on Instagram to my students for consistent growth. The more you engage, the more your business will grow. A lot of people want the success of becoming an influencer, but the question is: are you willing to do the work to get there? It will probably take 6 months to a year before getting your first sponsored brand deals.

Are you ready to commit to your success?

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