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Is it hard to learn SEO?

SEO is not that hard to learn, but it can be confusing and overwhelming to get started. Learning SEO means learning about a long list of individual digital marketing strategies, which can feel a bit like adding new weapons to your arsenal as you learn how to wield them.

Is job hopping a red flag?
Is job hopping a red flag?

Job hopping has traditionally been a red flag for employers, as it can be a sign of instability, low motivation or inability to get along with others.

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Which is better 1080p or 2K?
Which is better 1080p or 2K?

2K security cameras, also referred to as 1440p, Quad HD, or QHD cameras, are a great upgrade to 1080p resolution. They provide a resolution of...

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If you’re completely new to search engine optimization (SEO), you will need to first build out your understanding of SEO fundamentals. There are some foundational concepts relating to how search engines work that anyone needs to grasp before digging deeper into higher-level SEO knowledge areas. To master the basics of SEO, you should learn more about the following five SEO concepts:

How search engines work

Search engines work by keeping web content in indexes. Each time someone conducts a search for a certain word or phrase, the search engine finds content in its index that matches those terms. Then comes the complicated and mysterious part that SEO professionals must focus on: the Google algorithm arranges the results in an ordered ranking, with the most helpful search results arranged first. Since studies show that very few people are willing to sift through pages of search results to find what they’re looking for, it is crucial for websites hoping to bring in traffic to rank as highly in those search results as possible — hence the variety of techniques and strategies that make up search engine optimization (SEO). It is also worth noting that search engines do not have every page on the Internet in their indexes. Instead, search engines build their indexes based on sitemaps — menus displaying all the most important content living on your website — and links from pages that are already indexed.

Link building

Link building means getting other reputable websites to link to your site in their content, which are called backlinks. Backlinks are an important signal to Google and other search engines that your content is strong, relevant, and reputable. The source of the backlinks is also important. Backlinks from referring domains that are considered high-quality websites with highly relevant content will be rated as significantly more valuable by search algorithms.

Keyword research

What is the fastest way to make money as an influencer?
What is the fastest way to make money as an influencer?

Sponsorships or sponsored content One of the easiest ways to make money as a social media influencer is through sponsorships or sponsored content....

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How do you answer why should we hire you Amazon?
How do you answer why should we hire you Amazon?

Ask them what it's like working there, why they chose Amazon, and what is unique about it. This will give you good, specific talking points for...

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Keyword research means learning more about what people are searching for on the Internet. If you want to create content that will be discovered through search engines, you have to create content that aligns with the keywords and phrases that people are using to search. The problem is, Google and other search engines do not make that data available to the public. As a result, you have to use a keyword research tool to get information on the number of searches being conducted around the world for any combination of words and phrases. There are a number of paid and free tools that can help you see search traffic for different keywords, analyze competing websites that are ranking for certain keywords or topics, and audit the performance of your existing site content against any number of targeted keywords.

On-page SEO

On-page SEO means taking the content you already have on your website and trying to optimize it to rank as highly as possible in search engine results pages (SERP). Sometimes that optimization process involves comparing your content to competing pages that are ranking higher to see gaps in your content, and in other cases you might focus on improving the visual appeal or user experience of your page. Effective on-page SEO requires building a strong understanding of search intent — in other words, it’s not enough to know the keywords that people are using when they’re searching, but also the type of information or page they want to find.

Technical SEO

Technical SEO refers to the process of optimizing the technical aspects of a website so that it is fast, easy to find, and digestible for search engine crawlers. Technical SEO also includes considerations like limiting the number of dead links, avoiding duplicate content issues, and ensuring your website is secure.

How much is a TikTok account with 1m followers worth?
How much is a TikTok account with 1m followers worth?

People with 100,000 followers usually make $200–$1,000 per month. Similarly, TikTokers with one million followers can earn up to $5,000 monthly.

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What comes after a coordinator?
What comes after a coordinator?

A common business hierarchy includes coordinator, manager and director positions.

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How do you get paid to join Instagram?
How do you get paid to join Instagram?

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What technology will be in 10 years?
What technology will be in 10 years?

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