Social Media Means
Photo: Designecologist
As a Social Media Specialist, you'll also have a lot of room for growth within the marketing industry. The average Social Media Specialist makes $48,000 and can make as much as $66,000 (there can be a high degree of salary variance in social media jobs).
A Social Media Specialist, also known as a Social Media Strategist, manages content creation and monitors social media interaction with a goal of...
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Read More »Social media marketing is a very good career, but like any job, it’s not necessarily well-suited for everybody. If you enjoy sharing content and building and growing a community, social media is a great space. For a Social Media Manager, there are always new experiments to run, new algorithms to master, and new trends to try to incorporate into your brand’s story. Keep in mind that social media marketing careers necessitate that you spend a huge chunk of your time on social media channels like Facebook, Instagram, LinkedIn, and more (ultimately, you will need to become familiar with every social media platform). For those who are naturally inclined to use social media, this is the ideal position to be in. However, it can be overwhelming to be fully immersed in the virtual world of social, and many find themselves having to monitor their screen time to ensure a healthy work-life balance. There’s the potential for a lot of fun interactions and engagement as a Social Media Marketer. If one of your social media posts goes viral or if you grow a large enough audience to become an influencer in your industry, you have the opportunity to have an impact on a lot of people and trends. You’ll also have the opportunity to experiment with your more creative side by making images, writing copy, and looking for other ways to engage with your audience. Of course, this also comes with the pressure of impressing potentially hundreds of thousands of followers. As a Social Media Specialist, you’ll also have a lot of room for growth within the marketing industry. The average Social Media Specialist makes $48,000 and can make as much as $66,000 (there can be a high degree of salary variance in social media jobs). Once you’ve transitioned into a more experienced managerial position or one that crosses marketing and communications, you can make between $63,000 and $97,000. There’s also data to suggest that salary steadily increases as you move up in your career.
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