Social Media Means
Photo: Todd Trapani
First-line managers are responsible for supervising individual contributors and are the first point of contact for their direct reports. They have the closest contact with the workers who produce goods and services and contribute to the frontline running of a business.
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Read More »It’s undeniable the importance and impact first-line managers have. For good or bad, these managers significantly influence employee motivation, performance, productivity, turnover, and an organization's culture. However, without the proper training (or any training), first-line managers are left to figure out leadership on their own, putting the performance of an entire organization at risk. Given the significance of first-line managers, it’s essential to understand who they are, what they’re accountable for, and how best to train them. Let’s jump in.
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Read More »When change is initiated, it typically does not fail due to poor strategy but due to poor adoption and buy-in. First-line managers, who most employees report to and look to in times of change, play the most vital role in influencing those around them to change. Line managers are the ones who will lead their team through change; therefore, they require change management skills for the initiative to be successful. They must know how to communicate what’s happening and how it will affect employees’ day-to-day work, answer questions, and keep up the momentum, so the change initiative is completed.
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Social Media usually reports into the marketing or communications team run by the Chief Marketing Officer or Chief Communications Officer. You...
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