YouTube is the most visited website, with an estimated ~8.2 billion monthly organic visits. ... Top 100 most visited websites in the world. # Domain Monthly search traffic 1 youtube.com 8,184,698,651 2 en.wikipedia.org 2,896,256,261 3 twitter.com 1,970,902,586 4 instagram.com 1,690,557,250 96 more rows •
Shows estimated monthly search traffic to this article according to Ahrefs data. The actual search traffic (as reported in Google Analytics) is usually 3-5 times bigger.
Shows how many different websites are linking to this piece of content. As a general rule, the more websites link to you, the higher you rank in Google.
Looking for a list of the most popular websites in the US and Worldwide in 2022?
We’ve pulled the top 100 most visited sites by organic traffic from our database.
For example, the 56th most visited website in the world by search traffic is the Turkish newspaper milliyet.com.tr. It gets an estimated 97% of this traffic from Turkey.
Top 100 most visited websites in the US
# Website Monthly search traffic 1 youtube.com 1,435,308,506 2 en.wikipedia.org 1,197,966,557 3 amazon.com 752,241,351 4 twitter.com 405,124,531 5 imdb.com 318,149,332 6 instagram.com 310,609,417 7 fandom.com 229,605,736 8 pinterest.com 224,658,896 9 nytimes.com 168,591,267 10 ebay.com 128,303,429 11 espn.com 123,776,669 12 etsy.com 116,574,275 13 apple.com 114,068,021 14 healthline.com 113,788,482 15 homedepot.com 108,530,222 16 mayoclinic.org 98,003,360 17 facebook.com 96,908,364 18 cnn.com 82,395,463 19 linkedin.com 76,832,817 20 craigslist.org 76,392,882 21 indeed.com 64,496,752 22 nih.gov 61,137,568 23 bestbuy.com 58,930,117 24 lowes.com 58,146,771 25 foxnews.com 53,513,377 26 cdc.gov 52,799,884 27 cvs.com 50,771,445 28 irs.gov 49,590,595 29 britannica.com 48,862,061 30 clevelandclinic.org 47,151,565 31 costco.com 45,355,783 32 medicalnewstoday.com 44,350,528 33 mail.yahoo.com 44,167,653 34 microsoft.com 42,742,084 35 forbes.com 42,339,054 36 ca.gov 41,340,979 37 cbssports.com 41,338,621 38 merriam-webster.com 40,458,684 39 macys.com 39,694,294 40 allrecipes.com 39,249,065 41 finance.yahoo.com 37,688,617 42 nordstrom.com 37,296,636 43 mapquest.com 36,697,322 44 cnbc.com 36,146,362 45 google.com 34,811,601 46 nike.com 34,458,453 47 businessinsider.com 32,734,925 48 kohls.com 32,414,546 49 nypost.com 31,807,541 50 mlb.com 31,493,945 51 apartments.com 30,525,585 52 investopedia.com 29,607,811 53 expedia.com 29,477,340 54 fedex.com 29,293,731 55 chase.com 28,494,950 56 genius.com 28,247,679 57 live.com 28,035,110 58 npr.org 27,993,172 59 foodnetwork.com 27,492,761 60 nba.com 27,485,936 61 bankofamerica.com 27,100,158 62 go.com 26,470,240 63 accuweather.com 26,283,619 64 hotels.com 26,169,290 65 bbc.com 24,994,906 66 cnet.com 24,799,833 67 bleacherreport.com 23,928,570 68 dictionary.com 23,517,557 69 medlineplus.gov 23,327,465 70 nbcnews.com 23,165,658 71 goodhousekeeping.com 22,898,449 72 basketball-reference.com 22,704,048 73 kbb.com 22,596,616 74 att.com 21,992,046 75 dailymail.co.uk 21,867,653 76 cbsnews.com 21,863,234 77 aol.com 21,764,903 78 hulu.com 21,504,362 79 ikea.com 21,177,282 80 listcrawler.eu 20,150,170 81 newsweek.com 20,041,589 82 ign.com 19,956,078 83 ny.gov 19,407,885 84 dickssportinggoods.com 19,172,335 85 booking.com 18,797,422 86 foursquare.com 18,449,022 87 mcdonalds.com 18,074,648 88 cosmopolitan.com 17,924,484 89 nbcsports.com 17,492,034 90 doordash.com 17,389,979 91 cars.com 17,365,553 92 goodreads.com 17,304,459 93 carfax.com 17,300,928 94 bloomberg.com 17,146,605 95 hopkinsmedicine.org 17,033,245 96 caranddriver.com 16,599,529 97 adobe.com 16,430,253 98 insider.com 16,390,839 99 nerdwallet.com 16,019,217 100 dominos.com 15,874,008
Unsurprisingly, this list is dominated by big websites that many of us know and love.
YouTube tops the list with more than 1.4 billion estimated monthly visits from organic search. Considering that the US population is ~332 million, that means each person in the US clicks on a YouTube result 4.32 times per month, on average.
It’s a similar story for Wikipedia. Each person in the US clicks a result 3.6 times per month on average.
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Amazon is next on the list, with over 752 million estimated organic monthly visits.
Interestingly, around 10% of those visits (78.8 million) come from one search query, “Amazon.”
Below are a couple more interesting observations from the top 100.
Google
Google.com is in 45th place with an estimated 34.8 million monthly organic visits from the US. Believe it or not, roughly 7.6 million of these (21.8%) come from people Googling “Google.”
But perhaps more interestingly, 3% of Google’s organic traffic goes to the “Travel” subfolder.
In part, this is no doubt thanks to the “Things to do” link that shows up in the results for thousands of place searches like “sweden” and “cyprus.”
Craigslist
Craigslist gets more search traffic than Best Buy, Lowes, Kohls, and many other big names.
Most of this traffic comes from branded searches like “craigslist” and “craigslist seattle.” However, Craigslist’s popularity seems to be declining, with fewer people searching for it over time.
Interestingly, Craigslist is primarily popular in the US, where it gets 95% of its traffic.
Out of curiosity, I decided to check how many of the top 100 websites in the US are only popular in the US. So here are all the sites on our list that get at least 90% of their traffic from the US:
craigslist.org
homedepot.com
bestbuy.com
See how many organic visits any website gets
If you’re curious how much organic traffic a particular website gets each month, paste the domain into Ahrefs’ Site Explorer. You’ll see its estimated monthly organic traffic, the number of keywords it ranks for in organic search, and other key SEO metrics.
You’ll also see a graph of its performance over time:
You can even compare it to other websites:
If you want to see all the keywords a site ranks for, hit the Organic keywords report on the left-hand menu.
You can also check the Top pages report to see which pages get the most search traffic.
Final thoughts
Remember that these are the most visited websites by organic search traffic. The figures don’t take into account direct, referral, or any other traffic sources.
We also removed any NSFW websites from the list for obvious reasons.
If you’re curious about the full, unedited list, you can see it in Keywords Explorer.
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Photo: Laura Tancredi
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