What makes a reel get more views?

Hashtags are a powerful way to get Instagram Reels views and help the algorithm understand your content. Think of it like SEO (search engine optimisation). The algorithm will look at the hashtags you are using, analyse it, and serve your video to the relevant audience.

plannthat.com - 8 Creative Strategies To Get More Views On Your Reels - Plann

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You’re in the right place!

Once you do, your view and follower count skyrockets, making it easy to hit the 5-figure following milestone and attract your niche to your account. Besides creating engaging content, posting consistently, and sharing your Reels to your Stories, here are some other strategies you can use.

Use Trending Sounds

This boosts your chances of gaining more views and potentially a couple of new followers. Not sure what’s trending? Check out how many people have used a sound and how many views it’s getting by tapping on it at the bottom of any Reel.

Put Your Niche Twist on Trends

Speaking of trends, don’t create the exact same Reel as someone else.

For example, there is a popular sound that started in the fitness niche which says, “Is this friends? Are we friends? Oh, you’re about to be my friend.” So what happens if you’re not a fitness influencer? Think about how you can relate this sound to your niche. For example, if you’re in travel, you could use it for what it’s like when you hear your accent while abroad. By relating trends back to what you do and how you serve your audience, it helps you think out of the box, stay on brand, and still have fun on Reels.

Think of Your Hashtags as SEO for Your Reels

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Think of it like SEO (search engine optimisation). The algorithm will look at the hashtags you are using, analyse it, and serve your video to the relevant audience.

Tip: Don’t use broad and generic hashtags. Stick to hyper-relevant hashtags.

Remember Your Captions SEO, Too

Your captions are full of keywords, so when you’re Plann’ing your content, be intentional about the words you’re using and linking them back to your niche. For example, if you’re a food account that tracks down delicious bagels worldwide, you’ll want to make sure you’re using keywords related to that in your captions to start building the right topic associations with your account.

What does this mean for your Reels view count?

The better the algorithm can recommend content to the right people, the more views you’ll get. Sign up with Plann today and start Plann’ing + Auto-posting your Instagram Reels and grid content.

plannthat.com - 8 Creative Strategies To Get More Views On Your Reels - Plann

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