What time gets the most likes on Instagram?

In 2023, the overall best time to post on Instagram is 4 AM (calculated in local time across time zones). To find this data, Later analyzed over 11M global image, video, carousel, and Instagram Reels posts.

later.com - The Best Time to Post on Instagram in 2023 - Later

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We’ve identified that posting earlier in the day yields the best overall engagement. This could be because it’s the start of the work week and users are eager to interact with content in the early stages of their day, before clocking into office hours.

While everyone’s up and early on Monday mornings, by Tuesday are they having more of a lie-in?

Wednesday also tends to see a steady level of engagement between the hours of 2-6AM. While 7AM takes the spot for the best time, we noticed that engagement is pretty consistent between the hours of 5-8AM, too.

Overall, Saturday sees the lowest average engagement throughout the week.

Given that Saturday is the start of the weekend, we hypothesize this shift means users are more likely to be enjoying their time offline. Call it a case of the Sunday scaries but compared to Saturday, Sunday actually sees a significant amount of engagement. Between the hours of 1-7AM engagement remains consistent, dropping off as the day goes on before jumping back into action at the 11PM mark.

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Who owns the highest Instagram followers in the world?

footballer Cristiano Ronaldo As of 20 October 2022 the most-followed person is footballer Cristiano Ronaldo with over 493 million followers, and the most-followed woman is reality television star Kylie Jenner with over 371 million followers.

en.wikipedia.org - List of most-followed Instagram accounts - Wikipedia

This article is a list of the top 50 accounts with most followers on the photo and video-sharing social platform Instagram.[1][2][3] As of 4 January 2023 the most-followed person is Portuguese footballer Cristiano Ronaldo with over 535 million followers, and the most-followed woman is American reality television personality Kylie Jenner with over 378 million followers. Instagram's own brand account on the platform is the most-followed account overall, with over 593 million followers. Nike is the second most-followed brand account, with over 263 million followers. A total of 35 accounts have exceeded 100 million followers on the platform, with 20 of those having exceeded 200 million followers, 8 of those having exceeded 300 million, 3 exceeding 400 million and 2 exceeding 500 million.