What type of videos go viral?

Music videos, comedy sketches, pet videos, and film trailers are all categories ripe for going viral — sometimes overnight.

adobe.com - What types of videos go viral on YouTube - Adobe

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What types of videos go viral on YouTube?

Viral YouTube videos spread like wildfire, and many of them have more in common than you might think. YouTubers can launch themselves to instant success with a single piece of viral video content. What types of YouTube videos get viewed most? A deeper look into viral videos can help you start crafting content that will hijack the Internet’s attention too.

The anatomy of a viral YouTube video.

You don’t need a YouTube channel that’s already popular to go viral — but it certainly helps your chances. For example, celebrity, sports, and news channels often have huge Internet followings — sometimes including actual subscribers. Whenever a new YouTube video is released, every follower or subscriber can be notified instantly. This jumpstarts the viral sharing process. In addition, certain YouTube categories are more likely to get higher view counts than others. Music videos, comedy sketches, pet videos, and film trailers are all categories ripe for going viral — sometimes overnight.

How to create a viral YouTube video.

If you don’t already have a strong base of YouTube followers, you’ll just need to put a little extra effort into your:

Thumbnail images

Content descriptions

Category tags

Video editing

Use striking images and shorter content descriptions to quickly grab viewer attention. Also, be sure to tag your video accordingly so it will show up in YouTube search results or algorithm recommendations. And use a video editing program to spruce up your video with professional techniques like cross-dissolves, montages, or smash cuts to make it more entertaining — and more likely to be shared. If you’re not sure where to start, try Adobe Premiere Pro to make and edit videos that may have you going viral too.

Explore everything you can do with Adobe Premiere Pro today.

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What happens when you reach 10000 views?

And in a few weeks, the company is going to add a review process for new creators who apply to host ads. After a channel hits 10,000 views and applies to the program, YouTube will review its activity to confirm it is following the site's community guidelines and advertiser policies.

cnet.com - YouTube: Only channels with 10K views can make money off ads

YouTube is getting a little pickier about who can make money there.

Google's massive video site said Thursday that channels must reach 10,000 total views before they qualify to run ads, the most direct way to make money there. The logic, essentially, is to remove one of the main incentives that spur bad actors to set up bogus accounts with somebody else's content -- the easy money. YouTube characterized the move as a curb on channels that re-upload other people's videos or impersonate another's channel, in a blog post announcing the change. It also comes two weeks after YouTube suffered big advertiser pull-outs after a rash of news reports about brands' commercials running next to objectionable videos, like those with racist language. Starting Thursday, the service reconfigured its YouTube Partner Program that activates advertising on channels so that it won't serve any commercials until a channel reaches 10,000 total views. Typically, YouTube counts a view after somebody watches it for about 30 seconds. And in a few weeks, the company is going to add a review process for new creators who apply to host ads. After a channel hits 10,000 views and applies to the program, YouTube will review its activity to confirm it is following the site's community guidelines and advertiser policies. "Together these new thresholds will help ensure revenue only flows to creators who are playing by the rules," Ariel Bardin, vice president of product, wrote in the post. Any revenue earned on channels with under 10,000 views up until Thursday will not be affected. YouTube pointed creators to its YouTube Creator Academy for tips to help reach the 10,000-views milestone.

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