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Which online platform is best for content writing?

Answer: IIM Skills, Udemy, Skillshare, and ETC are some of the best places to find good content writing courses. These sites provide you a variety of options, as per your need and demand you can choose the required content writing course.

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Content writing involves the process of planning, writing, and thereafter editing web content, mostly for digital marketing. It is a vast field and can include writing blog posts or articles, scripting for videos and podcasts, as well as preparing the content for specific social media platforms. Content Writers are responsible for creating written materials for websites and other types of media. Though it appears to be an easy job, it requires certain skills that can be developed by pursuing the best courses on content writing in India. Online education has opened up various work opportunities for those who are interested in pursuing content writing. The mode of online learning has enabled interested candidates to skill up remotely and as a cascading effect, a growing number of people are opting for online learning platforms, especially for roles such as content writers, digital marketing experts, and several others. Content Writers have a great role to play in search engine optimization (SEO), which is the basic requirement for driving web traffic and sales. If you are willing to make a career in content writing, there are numerous online courses and certifications you can pursue to acquire content writing skills with some technical skills like SEO and more.

Table of contents

For a content writer, marketing his content is equally important. Content marketing requires creating and sharing online materials like videos, blogs, articles, and social media posts aimed at building brand/service awareness. In short, content marketing is the practice of increasing traffic by using good content. You can opt for online diploma courses to learn the best practices of content marketing and the best content writing courses for effective writing. Earlier content marketing wasn’t considered a career option rather anybody used to perform this role. But in the last few years, the scenario has completely changed. Companies now hire skilled content writing and marketing candidates to increase the reach of their businesses. This has led to rising demand for content writing courses with certification.

Top Skills Required to Be a Content Writer

Have a look at some of the top skills which a content writer must have: Research: It is very important to research the topics that you write about because you need to have something special if you want to attract an audience. Originality: This is another important skill. You might have seen that in today’s era where hundreds of paraphrasing tools are available, many sites tend to copy the content, but this is of no use as it hurts your audience. Search engine optimization (SEO): SEO definitely remains to be the most demanded skill. Writing articles and content is very easy but writing them in a way that it tops the search results is difficult. And this can be best achieved by Search Engine Optimisation tools. Technical skills: When we talk about technical skills, knowing the basic technical tools like Grammarly, plagiarism checker, etc., is important. As a content writer, you need to be technically sound to avoid common mistakes which may lead the audience to lose interest in your content.

Also read: Online Search Engine Optimization Courses & Certifications

Best Content Writing Courses With Certification in India - 2022

If you are really interested in learning content writing then you need to find and enrol in online degree courses or content writing certification courses, which will give you a basic idea of how to write content. Here we have created a list of some of the best courses on content writing in India that will help you get a good career in this field. Course Duration Course Fees Platform Writing Proficiently 4.5 hours Rs 899 Harappa Ninja Writing: The Four Levels Of Writing Mastery 4.5 hours Rs 455 Udemy Content Writing Master Course 16 hours Rs 11,900 IIM skills The Complete Content Writing Course for 2021 -3 courses in 1 3.5 hours Rs 455 Udemy The Strategy of Content Marketing 19 hours Rs 2,152 Coursera Ultimate Web Content Writing Masterclass+Power words eBook 4.5 hours Rs 455 Udemy Content is King: Writing Killer Content for Web & Marketing 3 hours Rs 455 Udemy

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1. Writing Proficiently

This is one of the best courses on content writing in India that will help you structure your writing and provide proven methods to make your business communication more structured, polished and powerful. The course includes four modules and is suitable for persuasive leaders, job seekers, and other professionals. On completion of this course, you will get a certificate.

Course Structure:

Structure Your Writing

The Harappa GRT Framework

From Theory To Practice

A Writer's Checklist

Harappa Capsule

Duration: 4.5 hours

Fee: Rs. 899

Offered by: Harappa

Popular Specializations

2. Ninja Writing: The Four Levels Of Writing Mastery

Udemy has always been known for the quality of the courses it provides. This is another one of the best content writing courses aimed at helping you to turn your blogs, articles, and other content into masterpieces. From learning to give sentence rhythm to understanding the rocket science of writing, this is a complete content writing course for freshers interested in entering this industry.

Course Structure:

Creating spellbinding writing

The secrets of editors on top websites and newspapers

Expertise in the four levels: narrative, paragraphs, sentences, and words

Techniques to make your writing best

Creating blogs, marketing copy, and general business writing sparkle

Duration: 4.5 hours

Fee: Rs 455

Offered By: Udemy

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3. Content Writing Master Course

Designed for students, working professionals, digital marketers, and bloggers, this is one of the perfect content writing certification courses. The course will teach you the significance of WordPress websites, Web hosting, UI/UX set-up, types of content writing, keyword research, and types of keywords. It will also provide you with insights into how to avoid grammatical mistakes without having great writing skills and use Internet tools to check writing Quality.

Course Structure:

Web development

Keyword research

Duplicate content detectors

Content writing tools

Freelance content writing

Duration: 16 hours

Fee: Rs 11,900 + Taxes

Offered by: IIM skills

4. The Complete Content Writing Course for 2022 -3 courses in 1

This course is a one-stop source for candidates who want to learn content writing. It comprises every topic important for content writers. Right from the concepts of content marketing to the SEO tools required for the optimization of content, it is one of the best courses on content writing in India to get in-depth knowledge of this subject.

Course Structure:

Content marketing

Copywriting

Content promotion

Tips to become a successful content writer

Optimising content for SEO

Blog post writing

Duration: 3.5 hours

Fee: Rs 455

Offered By: Udemy

Also read: Academic Writing by Hemwati Nandan Bahuguna Garhwal University, Pauri Garhwal via Swayam

5. The Strategy of Content Marketing

When we talk about content writing, then content marketing is also very important. This one of the content writing certification courses offered by the University of California, Davis, will discuss the importance of content marketing and how good content can be made to reach a large audience. Through this among the best courses on content writing in India, you can not only learn content marketing strategies but also delve deeper into the distribution aspect so you can make an effective strategy for your content to reach maximum audiences.

Course Structure:

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The Content Marketing Ecosystem

The Strategic Context (The 7A Framework)

Crafting a Content Marketing Strategy

The Strategic Types of Content

Duration: 19 hours

Fee: Rs 2,152

Offered By: Coursera

Also read: 10 Best Online Courses How Content Writing Can Help Entrepreneurs?

6. Complete Web Content Writing Masterclass+Power words eBook

This is among the best courses on content writing in India available on Udemy. It covers topics like blogging, marketing and strategy, SEO keyword research and several others. If you want to understand the role of content writing in the field of digital marketing, you may go for this one of the bestseller content writing online courses.

Course Structure:

Basics of content writing and copywriting

Outsourcing

Keyword research

E-commerce and business page content writing

Duration: 4.5 hours

Fee: Rs 455

Offered By: Udemy

Also read: Certified Content Writer by Vskills

7. Content is King: Writing Killer Content for Web & Marketing

Learn to write content for a Kindle eBook, a Website, and a blog in this one of the highest-rated content writing certification courses. The course is designed for anyone interested in creating content for the web. If you are an ebook writer, website developer, blogger, freelance writer, or ghostwriter, this is one of the perfect content writing courses with certification for you. You will be able to enhance your skills and learn the techniques to market your content to reach a large audience.

Course Structure:

Introduction to the different types of content.

Powerful keyword research tools

Writing attractive homepage, about us, and products and services pages

Understanding the importance of keywords.

Duration: 3 hours

Fee: Rs 455

Offered By: Udemy

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Conclusion

The demand for content writers has increased considerably as people these days prefer online sites over traditional books and stuff. So, if you are planning to make a career in this field, you are definitely not going to avoid these best courses on content writing in India. You can make an online course comparison to choose the best content writing courses. Several online learning platforms like Skillshare, Google, and Hubspot also offer free content writing courses so that anyone can learn content writing skills without worrying about the price. After pursuing these content writing courses, you will get a basic idea of where you should actually start. Remember, this is a field that requires creativity along with some technical skills. You can either opt to work for companies or organizations in particular or become a freelancer.

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