Who earns more on Instagram?

Cristiano Ronaldo - $2.40 million The legendary footballer sits at the top of the list of the highest-paid influencers making an average of $2.40 million (an estimated Rs 19 crore) per post. Ronaldo has also topped the list of the most followed person on Instagram with 483 million followers.

indiatimes.com - Highest-Paid Instagram Influencers - Indiatimes.com

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Facebook and Youtube are the most popular social network with billions of users worldwide followed by Instagram which has at least 1.4 billion users who spend an average of 29 minutes on the platform every day. This makes the network an excellent tool for brands to promote their products and services. For this purpose, companies rely on the work of influencers with millions of followers on Instagram. Influencers promote the products and, in return, receive a good amount of money. However, the number of followers isn't the only factor taken into account when pricing a post on the network. A well-used metric in the industry to analyze the real value delivered is the engagement or the number of followers who like and comment on each published post. Thus, it is possible to find profiles with a smaller number of followers, but with a higher amount charged per post.

Cristiano Ronaldo - $2.40 million

Reuters

Ronaldo became the first person in the world to reach five hundred million followers across Instagram, Facebook, and Twitter. The legendary footballer sits at the top of the list of the highest-paid influencers making an average of $2.40 million (an estimated Rs 19 crore) per post. Ronaldo has also topped the list of the most followed person on Instagram with 483 million followers.

Kylie Jenner - $1.84 million

Kylie Jenner has 370 million followers on Instagram, and grab the second position in the list with the second highest potential earning, making an average of $1.84 million (an estimated Rs 15 crore) per post.

Lionel Messi - $1.78 million

Reuters

After Cristiano Ronaldo, Lionel Messi is the second athlete and third person on the list of highest-paid influencers charging an average of $1.78 million (an estimated Rs 14.5 crore) per post. Also known as Leo Messi on his Instagram profile, he has 362 million followers.

Selena Gomez - $1.74 million

Once the most followed celebrity on Instagram, songstress Selena Gomez enjoys a cult following that has loyally supported her in all her endeavours. From a singing sensation to an impeccable actress, Gomez has mastered many skills over the years. Gomez received 4th position on the list of highest-paid influencers making an average of $1.74 million (an estimated Rs 14 crore) per post.

Dwayne Johnson - $1.71 million

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Reuters

Dwayne Johnson AKA The Rock is one of the highest-paid actors in Hollywood and the fifth highest-paid influencer on Instagram with 338 million followers and he got paid $1.71 million (an estimated Rs 13.9 crore) per post.

Kim Kardashian - $1.69 million

AFP

Kim Kardashian is an American stylist and businesswoman who is at the helm of several businesses. Among the various projects and associated brands, Kim Kardashian is one of the most influential people in recent years due to the number of followers on social networks such as Instagram. She has 330 million followers on Instagram. Kim secured the sixth position on the list of highest-paid influencers making an average of $1.69 million (an estimated Rs 13.7 crore) per post.

Ariana Grande - $1.69 million

Pop star Ariana Grande achieved immense popularity throughout her career and was responsible for the release of several hits and, for sure, guaranteed a place on most people's playlists. Ariana secured the seventh position on the list of highest-paid influencers making an average of $1.69 million (an estimated Rs 13.7 crore) per post.

Beyonce - $1.39 million

AP

Beyonce is an American singer, songwriter, and actress who has won 28 Grammys and has received 79 Grammy nominations overall throughout her career. She has been followed by 275 million people on Instagram. Beyonce secured the 8th position on the list and earns an average of $1.39 million (an estimated Rs 11 crore) per post.

Khloe Kardashian - $1.32 million

Another Kardashian sister who managed to grab the spot on the list of highest-paid influencers is Khloe Kardashian who has 273 million followers on Instagram. She makes an average of $1.32 million (an estimated Rs 10.5 crore) per post securing the 9th position.

Kendall Jenner - $1.29 million

Kendall Jenner is a supermodel and reality star and another proud Kardashian sister who is on the list. She secured the 10th position, earning an average of $1.29 million (an estimated Rs 10.5 crore) per post on her Instagram. She has 258 million followers.

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